It’s a little ironic thatÂ many of the hottest social media applications in town are based on a user experience from last century. IM and texting are, well, text. Myspace andÂ Facebook are basic web site communities with noÂ multimedia experience. YouTube is good forÂ video,Â but the interaction with otherÂ peopleÂ has littleÂ no immediacy. Â SecondLife is certainly the most interesting, butÂ having someÂ furry fox fish thing show up to your business meedtingÂ can be little, um, awkward.
A number of companies are pushing the communications over IP medium inÂ a way that may see more interactive features working their way into social media applications. Oovoo is a new player in this space,Â currently offering a liveÂ Video chat social application that is getting some traction, and for good reason. Oovoo offers live video sessions with up to five simultaneous users, along with chat and file sharing, and also video email. It’s got a slick and user-friendly interface–sort of an IM of the future look–and it’s blindingly simple to use, which is really saying something for a video application these days.Â Â
Unlike other video chat applications, like Userplane, Oovoo is a standalone application that you use in the same way you use an IM client. But with such a slick interface, it’s hard to imagine this won’t be popping up as an application in Facebook or–I wouldn’t hold my breath–LinkedIn.
Oovoo is turning heads, with some Skype users calling it a potential Skype killer.Â After downloading and installing the beta–completely installed and running in under 5 minutes–I can imagine replacing Skype if they move toward interconnectivity with land line and mobile connectivity. I’m not sure that’s where they want to go, but it’s not a fantasy. You can download the beta at www.oovoo.com, and check out some of the dialog at www.oovooworld.com.